CODACON25

Will Guidara, renowned hospitality expert and author of Unreasonable Hospitality, is a visionary in the world of service excellence. With a career built around creating extraordinary guest experiences, Will has led some of the world’s most acclaimed restaurants, including Eleven Madison Park. In his keynote address, Will will share insights on how the principles of exceptional hospitality can elevate the camp experience, demonstrating that, regardless of industry, we are all in the service business—focused on creating lasting, meaningful connections that go beyond expectations. His message will inspire us to embrace a culture of generosity, empathy, and thoughtful service, fostering an environment where every camper and staff member feels valued and cared for.